Transform your studio into a premium brand that clients can't stop talking about.
Explore how client experience could be your best marketing.
A strong workout brings people in. But retention? That’s built outside the workout room.
We recently audited a boutique cycling studio that looked “fully booked” from the outside but the guest journey was quietly costing them thousands.
Here’s what we found out and how subtle, hospitality-driven changes can elevate a studio from good… to remarkable.
Photo credits Barbara Chancey Design
Key Results After Implementation:
+26% increase in new client retention within the first 45 days
+40% rise in post-class satisfaction, based on internal surveys
+18% growth in organic social mentions
Stronger alignment between in-studio experience and digital brand presence
Our approach doesn’t just create “wow” moments. It builds loyalty, word-of-mouth, and sustainable growth.
👉 At MUZO, we help your clients feel the difference between a common space and a curated experience and we help you measure the impact. From sensory coherence to retention rates.
From the Studio Floor to Strategic Collaborations
Discover what our clients think about our service
From me to you
Before I designed boutique experiences, I lived them: as a coach, a marketer, and a storyteller.
MUZO Boutique Consulting was born from both sides of the studio: the energy inside the class and the strategy behind the brand.
That’s what makes MUZO different.
You’re not just getting a consultant.
You’re partnering with someone who’s been in the strategy rooms for global brands and in the room coaching.
This isn’t theory. It’s digital strategy merged with user experience and translated into systems that work.
Curious what this could look like for you?
A short, relaxed call to get to know each other — no pressure, no pitch. Just a conversation to listen, explore, and see if there's a fit.
Trusted by boutique studios across the DACH region.
Calls available in English, Spanish, and Denglisch.